Case Studies

Jump to: Management & Leadership | Sales | Personal & Coaching | Team | Educational Projects | Drama Based

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Management & Leadership

Title: Senior and Middle Management Skills Development to meet the latest challenges

Industry: Aerospace

Nine management development modules developed for 145 managers for a naval electronics-based defence company.  Follow-up coaching given to further develop skills and maintain their level of motivation.

“The use of video was a very powerful tool to help attendees realise how they see themselves may differ from how others see themselves.”

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Title: Development Workshop bringing together Directors and Managers

Industry: Recruitment

An interactive facilitated 2-day workshop around leadership, influence and personal effectiveness.  Including. Our professional actors led forum theatre to and help participants tackle difficult people-related situations at work.

This was followed by a 2-day conference with the theme, ‘Building Better Business Relationships by Building High Performance Teams’ exploring personal preferences and using a number of indoor and outdoor activities to test performance and team ability.

“We really are very pleased with the outcomes of the Workshops.  Can you go some follow-up programmes?”

Executive Director

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Title: European Team Leadership Conference

Industry: Global Hotel Chain

Facilitated 1 day conference in Paris for 125 participants including the management teams of 16 Western European hotels to build high-performance team synergy, develop the right mentality, best attitude and understand how to use both competitive and collaborative instincts to best effect.

“Thank you for the great work you provided. Thank you for two great and inspiring days in Paris! And ‘When good is not good enough’ this was the best.  I would definitely recommend you for other venues.”

Vice President Western Europe

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Title: Middle Management Team Building Charity Project

Industry: Travel & Leisure

A 2 part, 2-day charity team building event for General Managers.  First part developing self awareness through understanding MBTI preference for self and others.  Second part, building a mobile sports pavilion for a local charity for children.  Included full review and individual action plans.

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Title: Managing & Developing People

Industry: Utility

In response to staff survey feedback about the lack of meaningful performance management feedback, approximately 80 Managers were introduced to the organisations new process for managing performance, taught how to use it effectively and how to engage effectively with their staff to get meaningful results. This was a series of highly interactive 2 day workshops, including the opportunity for delegates to practice what they'd learnt in realistic 'real-play' exercises with actors and receive feedback and coaching.

“Really applicable to day to day requirements. Satisfied the requirements I had in terms of PDPs, performance appraisals etc. I will put this into practice asap!!”

Manager

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Sales

Title: Advanced Sales Coaching Programme

Industry: Pharmaceutical

Sales team business simulation competition to win a 'hospital contract', making the journey through the whole sales cycle.  Using professional actors and realistic props to practice their skills, receive video and verbal feedback and performance coaching.

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Title: Flex Selling – Building Better Client Relationships

Industry: Pharmaceutical

Helping the client to find an extra 10% in performance through sales development and improving their client relationship building skills. Understand yourself and others, then flex your style for success.

“One of the most enlightening and useful sales courses I have ever attended and I was able to create a much better relationship with one of my key customers as a result”

National Sales Manager

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Title: Underpinning sales team growth through tactical and strategic sales and management development
Industry: Pharmaceutical

Tactical & Strategic sales development, including 5 modules focusing on sales leadership, followership and motivating their team.

Working with Fruitful Development over the past few years has provided Fisher and Paykel with a valuable ability to outsource specific expertise as and when needed. Having a company that tailor makes training and development programmes and is flexible enough to be able to adapt to changes in our business is vital. The unique approaches that FD use in delivering their training have produced only positive comments from staff at Fisher and Paykel. The use of Actors, props, role plays, group discussions etc all ensure that information is more readily learned and retained while having fun.
General Manager

 

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Title: Sales Development in a challenging Retail environment

Industry: Manufacturer

A 6-month sales development programme covering buyer insight, business relationship alignment, advanced negotiation skills and personal power.

"Just a line to thank you for a great start to the training.  You delivered on all expectations and the pace and style was just right for the mix of team attending.

I cannot tell you how refreshing it is to find a training company who are able to walk the walk (as opposed to simply ‘talk the talk’)."

Director of Sales & Marketing

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Title: Performance Selling Training for New Sales Advisors

Industry: Utility

A 2-day programme targeted at sales advisors within the first 90-days working forthe client.  Improving retention, performance, and confidence through a practical workshop that involved sales training, realistic forum theatre, Action Based Coaching© and real-play.

“The role-play opened up many more opportunities to sell other than pricing.  Overcoming objections and the ACE method will be very useful as well as breaking down the sales pitch.”

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Title: Improving sales performance across a Regional branch network

Industry: Major High Street Bank

“Fruitful Development’s approach and commitment was fantastic.  They spent time understanding exactly what I wanted to achieve and visiting the branches to get their own first hand experience.  Their skill is not only delivering training that  works but designing solutions which are right for my business”

Regional Director

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Title: Sales Development for the Experienced Sales Manager

Industry: IT Consultancy

Sales training underpinned by videoed realistic business simulation, working with actors, covering the entire sales cycle, with feedback and coaching from colleague, managers and Fruitful consultants.

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Personal & Coaching

Title: Staff Appraisal

Industry: Manufacturer

A 2-day programme to develop appraisal skills involving professional actors, providing a real-time opportunity to practice new skills in a safe and encouraging environment.

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Title: Training and Coaching a Telemarketing team to maximise business growth and opportunity

Industry: Security

Enhancing basic telephone communication skills for a telemarketing team for a Security company.  Giving them a better understanding of how to make successful appointments and individuals were given coaching for specific development areas.  121 training and coaching given to Senior Managers to help them motivate their team. 

“Excellent upbeat course – made everyone feel a sense of worth – a tutor that can also ‘listen’ – thank you.”

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Title: Supporting in-house development programme for Senior Management team with Performance Coaching

Industry: Aerospace

Up to 10 hours of performance coaching per individual to support client’s Université, “Excellence in Leadership” senior management development programme.

“Overall a really beneficial experience for me.  It is a pity it could not continue for a bit longer.”

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Title: Brand Experience

Industry: Utility

Understanding brand power, to help employees to live and breathe their 'challenger' brand. A facilitated half-day with participants from different parts of the company. Engaging them, provoking discussion and getting them to explore their perception of brands.

“The course served to emphasize the value of brand, both client and other companies and affirmed our need to protect it in the way we operate.  We are well aware of how the recent increase in brand awareness is helping us in sales, and the course consolidated this, putting brand development in its wider context.  The course left a real ‘feel good’ with those attending, because as a group there was a common understanding that the brand we have developed at npower is a major asset, and something to be grateful for in a competitive market”

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Title: Customer Service Workshop

Industry: Wine Importer & Distributor

A fun and interactive workshop for customer services team to improve conversion and customer service skills.  Included forum theatre to bring the customer experience to life.

“Many thanks for your excellent training.  Staff said that they had found it very useful … and it has built confidence”

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Title: Career Development

Industry: Utility

This company recognised the importance of getting their staff to take greater ownership and responsibility for managing their own careers and development. This was partly driven by staff survey feedback, but, more importantly, came from a desire to motivate and empower employees and encourage more proactive, two-way conversations during appraisals. Starting with the HR Department (approximately 70 people) they have started to roll out a series of interactive workshops which give delegates a simple framework and supporting tools to identify their own needs and plan how to get there.

“The workshop was really positive. The framework was so useful and easy, full of little exercises and 'light bulb' moments.”

HR Advisor, UK Northern region

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Team

Title: European Team Leadership Conference

Industry: Global Hotel Chain

Facilitated 1 day conference in Paris for 125 participants including the management teams of 16 Western European hotels to build high-performance team synergy, develop the right mentality, best attitude and understand how to use both competitive and collaborative instincts to best effect.

“Thank you for the great work you provided. Thank you for two great and inspiring days in Paris! And ‘When good is not good enough’ this was the best.  I would definitely recommend you for other venues.”

Vice President Western Europe

More information >>


Title: Middle Management Team Building Charity Project

Industry: Travel & Leisure

A 2 part, 2-day charity team building event for General Managers.  First part developing self awareness through understanding MBTI preference for self and others.  Second part, building a mobile sports pavilion for a local charity for children.  Included full review and individual action plans.

More information >>


Title: Creative Team Event: Embracing Change Conference

Industry: Housing Society

A 1-day event for 120+ people to help them to embrace and manage change, through an informative, fun and interactive day that included forum theatre, rotating workshops and a Haka finale.

“…ensure that next years is as good as this – best staff conference I have attended.”

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Title: Medicines Assessment Team Build following major restructure

Industry: Pharmaceutical

A 2 day event with a new team of people helping them to get to know one another in an innovative, highly interactive and fun way, to create effective communications and to work well together as a team in the future.

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Title: Fun Facilitated Team Build

Industry: Global Bank

“My team felt they had achieved a lot:

  • They are more aware of themselves and the type of character they play within the team environment
  • They have acknowledged that whilst some may think that they have good concentration and listening skills – they could have been more effective!
  • For some of the team they now know how other people perceive them – and what they would like to/need to be more aware of which I feel is a huge step forward to becoming a more synergised team!”

Manager Bath Branches

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Educational Projects

Title: Training and Education Programme

Industry: Global IT Hardware

To improve product knowledge and sales techniques with IBM Business Partners, Fruitful developed a UK wide training programme, training 700 sales people from 126 companies within 2 months.

“Thoroughly clear presentation.  Enjoyable”

“Well presented, clear and cohesive session”

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Drama BASED

Title: Advanced Sales Coaching Programme

Industry: Pharmaceutical

Sales team business simulation competition to win a 'hospital contract', making the journey through the whole sales cycle.  Using professional actors and realistic props to practice their skills, receive video and verbal feedback and performance coaching.

More information >>


Title: Development Workshop bringing together Directors and Managers

Industry: Recruitment

An interactive facilitated 2-day workshop around leadership, influence and personal effectiveness.  Including. Our professional actors led forum theatre to and help participants tackle difficult people-related situations at work.

This was followed by a 2-day conference with the theme, ‘Building Better Business Relationships by Building High Performance Teams’ exploring personal preferences and using a number of indoor and outdoor activities to test performance and team ability.

“We really are very pleased with the outcomes of the Workshops.  Can you go some follow-up programmes?”

Executive Director

More information >>


Title: Staff Appraisal

Industry: Manufacturer

A 2-day programme to develop appraisal skills involving professional actors, providing a real-time opportunity to practice new skills in a safe and encouraging environment.

More information >>


Title: Performance Selling Training for New Sales Advisors

Industry: Utility

A 2-day programme targeted at sales advisors within the first 90-days working forthe client.  Improving retention, performance, and confidence through a practical workshop that involved sales training, realistic forum theatre, Action Based Coaching© and real-play.

“The role-play opened up many more opportunities to sell other than pricing.  Overcoming objections and the ACE method will be very useful as well as breaking down the sales pitch.”

More information >>


Title: Creative Team Event: Embracing Change Conference

Industry: Housing Society

A 1-day event for 120+ people to help them to embrace and manage change, through an informative, fun and interactive day that included forum theatre, rotating workshops and a Haka finale.

“…ensure that next years is as good as this – best staff conference I have attended.”

More information >>


Title: Customer Service Workshop

Industry: Wine Importer & Distributor

A fun and interactive workshop for customer services team to improve conversion and customer service skills.  Included forum theatre to bring the customer experience to life.

“Many thanks for your excellent training.  Staff said that they had found it very useful … and it has built confidence”

More information >>


Title: Improving sales performance across a Regional branch network

Industry: Major High Street Bank

“Fruitful Development’s approach and commitment was fantastic.  They spent time understanding exactly what I wanted to achieve and visiting the branches to get their own first hand experience.  Their skill is not only delivering training that  works but designing solutions which are right for my business”

Regional Director

More information >>


Title: Managing & Developing People

Industry: Utility

In response to staff survey feedback about the lack of meaningful performance management feedback, approximately 80 Managers were introduced to the organisations new process for managing performance, taught how to use it effectively and how to engage effectively with their staff to get meaningful results. This was a series of highly interactive 2 day workshops, including the opportunity for delegates to practice what they'd learnt in realistic 'real-play' exercises with actors and receive feedback and coaching.

“Really applicable to day to day requirements. Satisfied the requirements I had in terms of PDPs, performance appraisals etc. I will put this into practice asap!!”

Manager

More information >>